920-892-7066          mniver@nivecraft.com

521 East Edna Street, Plymouth, WI  53073

Precision Cue Care Products


My name is Michael Niver, the owner/proprietor of Nivecraft.  Nivecraft had been in business since 2001. We are located in Plymouth, WI where I live with my wife Julie and son Adam.  I thank both Julie and Adam for supporting my dream, Frank Mittelstadt for his help and artistic input, and Julie's brother Dennis for his  help to address all the special manufacturing issues that have arisen.  I thank all who have helped me with there moral support throughout the difficult start up process and especially when things got tough.


Nivecraft is a manufacturing and distribution company for unique products. We manufacture some parts for our products and we import some parts. In general an overwhelming portion of our product is produced locally. Some assemblies are made by us and some assembly is contracted out to local businesses. 


Our NEW product ideas are built around opportunities that are recognized as good value and function for the consumer. The products are typically related to something I have personal experience with.  I am an avid fishermen, hunter and outdoorsman.  As a design engineer by profession, I use my skill, knowledge and experience to create robust product designs that delight the user.  I provide field test samples to real people and request feedback.  All my products are tested to be sure they have quality and value when I offer them to you. 


Nivecraft is a pure start up business that has been created from a single new product idea.  I have gotten a great deal of help from friends, family and even some friends from the other side of the world.  I am very grateful for all those that have helped me on this special journey  to make this dream a reality.



To support recreational activities by creating fun NEW products for consumers. To continually look for new innovative products that have great value to consumer but have little impact on our environment. To share success by contributing  to local organizations and activities with similar simple life goals.



Our goal is to provide fun NEW innovative products to consumers with simple solutions to common problems.  Nivecraft strives to provide unique products that have great value. Nivecraft is committed to providing quality products and excellent service to resellers/distributors to develop long term partnerships for success.  Our products are fully field tested and will stand the test of time. If you ever have a problem with a Nivecraft product or delivery, please e-mail me directly and explain your issue.  I will personally respond to you with a rapid solution. 



The Nivecraft name was first coined in 1977. It was actually the name of a fictitious company for the manufacture and sale of a small boat that I designed and did not bring to market. I had just turned 18 years old at the time.


Since then I have earned an engineering degree and many U.S. Patents. I also became a very avid pool tournament player over the last 35 years.  I found that players needed a good way to create a perfect shaped tip to improve their game. So, my first real product was the Pocket Lathe.  I decided it would carry the "by Nivecraft" logo. I wanted the logo so that I could just keep on adding NEW products to the brand. I am constantly seeking out NEW  opportunities to continue to offer distinctive New products. That is the plan for the future.

Coming Soon

You will need to visit this site often to see the NEW products as they develop. We have some exiting NEW products to share with you in the near future. 




About Nivecraft

Providing Innovative New Products to Consumers